Sri Lanka tourism boom ‘fuelled by a diversity of visitors and attractions’, say WTM report | Pledge Holidays Travel Blog

SRI LANKA TOURISM BOOM ‘FUELLED BY A DIVERSITY OF VISITORS AND ATTRACTIONS’, SAY WTM REPORT Social media, especially Facebook, is helping drive a boom in Sri Lanka tourism, according to a report by data and analytics company GlobalData quoted by WTM. Says analyst Sean Hyett: “Social media has been a major factor in influencing people to go to Sri Lanka, as online posts showing the country’s idyllic beaches and natural landscape have acted as a hugely impactful viral marketing tool.” His comments are included in a post which notes that “cultural tourism is a major draw but sports, events, health and business tourism are also becoming important sectors”. More below. #SriLanka #Tourism #GlobalData #FaceBook
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